In the Define phase, we focus on understanding your business, researching your industry, and defining how a Web site can help you achieve your business goals. We begin with a series of interviews with your project stakeholders. This leads to an informed and educated analysis of your business. We then document the vision and scope of your project, and outline the strategies, concepts and technologies for reaching your goals. From here, we are able to estimate the project cost and delivery timeline.
This is where the magic happens. Using the project designs approved during the Design phase, we will insert the graphics and client-supplied text into the development environment and make your web site come alive with functionality to reach your business goals. We will fine tune the Design during this phase. Finally, we will present the functioning site for your review and train you to maintain the content.
I will work with you to identify and define your project’s visual aesthetic. With the information gathered from our investigation and powered by intense conceptualization, we will create and present design concepts. Best-of-breed design practices will be applied to ensure your project’s look reflects your brand image and will resonate positively with your target audiences at every point of contact.
After you have rigorously tested and approved our work, we will “launch” your new Web site or application. For a limited period of time, we will provide transition support to ensure that your staff can support the site as determined by you. We can provide ongoing support if it is desired.